Ever feel like you’re guessing what your guests want?
I will share how guest personas can help you deliver the perfect stay each traveller type is looking for.

Ever hosted a couple on their honeymoon and the next week, a family with toddlers? Then you know that one size fits no one. Knowing your guests isn’t a “nice-to-have”—it’s your superpower. That’s where guest personas come in. And no, it’s not some high-level marketing fluff. It’s the difference between a five-star review and a polite “meh.”

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In this episode, I’ll break down how to understand, attract, and wow different traveller types using guest personas. You’ll learn what they care about, what they don’t, and how to tweak your space and service to leave them smiling all the way to the review section.

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Let’s build the kind of stays that guests remember—and rave about.

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Families With Young Kids: Safety and Sanity

Let’s start with the parents. Tired parents. Ones who would sell their souls for ten minutes of peace.

What they care about:

• Safety gates, corner protectors, and child locks.

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• High chairs, cribs, and blackout curtains.

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• Easy parking and no stairs (if possible).

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How to wow them:

• Leave a basket of toys and books.

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• Recommend family-friendly restaurants and parks nearby.

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• Install a smart TV pre-loaded with kids’ content.

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✅ From the course “Launch Your First Vacation Rental” course, we know that clear communication and thoughtful amenities reduce stress for parents and boost repeat bookings.

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Couples: Romance & Relaxation

Whether it’s a honeymoon, anniversary, or just a kid-free weekend, couples want ambiance.

What they care about:

• Privacy, quiet, and beautiful scenery.

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• Romantic lighting and decor.

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• Thoughtful touches like wine glasses or a fire pit.

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How to wow them:

• Add dimmable lighting and mood-setting music.

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• Include a local wine recommendation in your welcome book.

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• Offer a list of date-night spots within a short drive.

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A simple change in lighting or adding cozy textures can make your place Instagrammable. And that’s free marketing, by the way.

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Solo Travellers: Efficiency Meets Comfort

These guests pack light, scroll reviews, and know exactly what they want—peace, security, and decent Wi-Fi.

What they care about:

• Fast check-in, fast Wi-Fi, and a good desk.

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• Quiet and safety (especially for solo women travellers).

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• Local coffee shops or co-working spots nearby.

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How to wow them:

• Set up a compact workspace with extra chargers.

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• Offer contactless entry and quick responses to questions.

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• Provide a “solo explorer’s guide” with safe, walkable routes.

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You’re not just hosting—you’re giving them a home base for their next big idea.

Digital Nomads: The Long-Stay Pros

They’re here for a month—or two. They’ll notice every creaky chair and slow kettle.

What they care about:

• Ergonomic furniture, strong Wi-Fi, and privacy.

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• Kitchen functionality and laundry access.

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• Nearby gyms, cafés, or yoga studios.

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How to wow them:

• Offer discounts on 14+ night stays.

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• Provide a monitor or HDMI cable for laptop setups.

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• Add guidebooks for long-stay living and hidden local gems.

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Digital nomads are repeat guests if you make their lives easier than a hotel ever could.

Adventure Seekers: Gear Up & Go

They come with hiking boots, surfboards, or ski gear—and high expectations.

What they care about:

• Proximity to trails, slopes, or water.

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• Early check-ins and space for gear.

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• Local insider tips on where to go.

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How to wow them:

• Add hooks, storage bins, and a boot tray.

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• Provide laminated maps or QR codes to trails.

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• Suggest sunrise viewpoints or local rental shops.

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You’ll earn massive brownie points for helping them chase that adrenaline buzz without logistical headaches.

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Before you list your rental, flood your inbox, or forget to budget…

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Grab the “The 7-Day Vacation Rental Jumpstart” download.
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It’s your fast track to five-star hosting—with your sanity intact.”

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Get your copy now! You can find a link in the show notes.

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Which guest type do you host most often? Or which one would you love to attract more of?

Drop it in the comments.

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Your 5 Top Key Takeaways

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In Conclusion

Building a perfect stay starts with knowing your guests. Once you do, you can add those little things that make big impressions. Whether it’s a toy box or a wine opener, you’re not just hosting—you’re creating memories.

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Want help setting this all up? Check out our full course, “Launch Your First Vacation Rental”. It’s packed with tips for nailing the guest experience without losing your sanity.